After Apple expressed its interest in supporting more than 500,000 jobs in the UK, Tim Cook also affirmed that the company will increase human resources in this country by recruiting more employees in the field of AI.
According to Evening Standard , Apple CEO said AI is now present in all of the company’s products. For example, the Apple Watch integrates artificial intelligence to warn of collisions, detect atrial fibrillation, ECG, or the iPhone has a keystroke prediction feature. In addition, the company is also researching and developing a generative AI model and will launch a service similar to ChatGPT.
Apple CEO Tim Cook. Photo: Apple
Previously, according to The Information , Apple is investing in many different artificial intelligence models at a cost of millions of dollars every day. Among them, the conversational AI development team is called Foundational Model with about 16 members, including some former Google AI engineers. The Visual Intelligence group develops image-generating AI, while another group researches “multi-modal AI that can recognize and generate images or videos as well as text”.
The company also develops chatbots but in the direction of serving interactions with customers using Apple Care. In addition, Apple also brings AI to help automate multi-step tasks with Siri more easily.
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